Real Media

Real Media is a company that provides marketing strategies and implementation in digital media advertising, search marketing ad serving and web analytics. All Media is founded and introduces Open AdStream technology.

They releases Decide DNA v6, the first full localized, double-byte, multi-lingual, and multi-currency enabled SEM technology platform. The Dentsu relationship expands to include more Asian countries.
Headquartered in New York, Real Media operates across countries Canada, Spain, Switzerland, United Kingdom and United States.

Real Media is part of the WPP Group, one of the largest communications services group on the market the company Media begins setting cookies with anonymous ZIP+4 demographic data from 3rd party providers such as Acxiom and Claritas. In Real Media begins using unified tags for Analytics and Behavioral Targeting. 

Also, begins IP based Geographic Targeting in Open AdStream. Media is founded. In Real Media, then Media, goes public as TFSM on the NASDAQ, and it offers ad serving into applications operates across countries. The Dentsu relationship expands to include more Asian countries.